ROWBOTS is the first gym to lead with mental conditioning
We have known for a long time that exercise can benefit mental health and we love that many gyms promote this message. At ROWBOTS, we have taken this one step further to deliver a specific and targeted approach to conditioning the mind.
The ROWBOTS workout is the first of its kind, primarily categorised by our unique psychological themes, we scientifically integrate psychological, mental conditioning and mindfulness techniques into our classes to help you build and develop your #MachineMindset.
The coding of the ROWBOTS system
We wanted to create a space and community that nurtures mental health, develops and conditions the mind and encourages behaviours and habits that can be taken out of The Machine Room and implemented into your daily life.
Drawing from in-depth observational studies and collaborations with leading coaches, sports psychologists, psychotherapists, and elite athletes, we designed our class themes to offer powerful psychological tools to shape both mind and body. Each session combines evidence-based techniques—like REBT, CBT, NLP, mindfulness, goal setting, visualization, and person-centered approaches—tailored to condition your mind in unique ways, empowering you to become your best self.